killinDespite being a work in progress, social media has come a long way in the past 5 years. In the early days of social media, it was viewed as a fad that was all the rage among teenagers.

With virtualy everyone signing up to some sort of social media network, it only makes sense that you know as much as possible about social media. How else can your business thrive online without knowing some stats and data?

Here’s just a few facts[bw_more]

There are over 10 million Facebook “apps”.

The fastest growing demographic on Twitter is the 55-64 year age bracket. That’s a growth of 79% since 2012. For Facebook and Google Plus, the 45 to 54 year age bracket at 46% and 56% respectively are the fastest growing demographics.

93% of marketers are using social media. However, only 9% of marketing companies have full-time bloggers.

23% of Facebook users check their account at least 5 times a day.

4.2 billion people access social media sites via mobile devices with 189 million Facebook users being ‘mobile only’.
60% of Google+ users login at least once a day.
Despite privacy concerns, only 25% of Facebook users utilize privacy settings.
According to this study, mothers with children under the age of 5 are the most active on social media.

Despite having a lower percentage of users than Facebook, Twitter, Google + and Pinterest, 2 new members join LinkedIn every second.

There are 684,478 pieces of content shared on Facebook; 3,600 new photos on Instagram; 2,083 check-ins on Foursquare during every minute of every day.
People are spending 1 out of every 7 minutes on Facebook when online. Facebook users typically are spending 10.5 billion minutes (almost 20,000 years) on the social network. And, that’s excluding mobile devices.

91% of mobile Internet access is for social activities with 73% of smartphone owners accessing social networks through apps at least once per day.
Instagram has already had more than 16 billion photos uploaded since debuting in 2010. 5 million photos are uploaded daily.
Around 46% of web users will look towards social media when making a purchase.

93% of shoppers’ buying decisions are influenced by social media- because 90% trust peer recommendations. But only 14% trust advertisements.

60% of all social media traffic to business to business websites come from Facebook, Twitter, and LinkedIn.

As you can see,the proper use of social media sites is becoming the number one source for lead generation, conversions and overall sales of your service or product. It is essential to get engaged
with your potential buyers through not only different sites, but also building your brand so people recognize and trust you. If your struggling with implementing your social media strategy, not to worry, you can find all the tools and training needed right here.

I know your ready to “kill it” on social media just like everyone else is. It’s not an overnight building process and requires a certain set of skills to properly brand yourself and start earning an income from your efforts.

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